One platform to operate, communicate,
and scale your shopping mall
Simplaq centralizes tenant communication, digital signage, wayfinding, and analytics into one secure platform — built for mall managers, operators, and asset owners.
Trusted by leading mall operators across Europe
Trusted by leading mall operators across Europe
Higher customer engagement
Improved tenant communication
Better in-mall navigation
Unified digital experience
Trusted by Industry Leaders
Simplaq is trusted by TOP management companies
Simplaq is trusted by professionals from TOP malls
Built for shopping-centre teams
What Simplaq changes for your role
Operations, tenant communication, shopper engagement, loyalty, signage and reporting run on one platform — so each team works from the same data instead of separate tools.
General / Centre Manager
Tenant records, staff tasks, opening hours, floorplans and campaigns live in one system, so daily centre operations stop being spread across spreadsheets and inboxes.
See centre managementMarketing / CRM
Campaigns, offers, events, app content and in-mall screens are published from one place, with loyalty and receipt data showing which activity actually brings shoppers back.
See loyalty and engagementLeasing / Tenant Relations
Announcements, documents and requests move through one structured channel with separate permission levels for tenants, partners and media agencies — and a record of what was sent.
See tenant communicationAsset Management / Ownership
The same content model, permissions and reporting apply to every asset, so adding another centre is a rollout on an existing platform rather than a new project.
See the platform architectureElevate your Quality Standards
Simplaq is a feature-rich management and retail analytics software solution that keeps all your information and communications in one, secure location.
Shopping Malls Digitalization Platform
All info about a shopping mall in the palm of your hand, accessible from a phone app: parking information, navigation around the mall, ongoing offers, promotions and events calendar, loyalty program and tenant management.
Office Spaces Smart Office Solutions
The Simplaq app is helping tenants to open doors, invite visitors, book a meal in local restaurant or even discuss topics with other tenants. A mobile app is the most efficient way of staying in touch with your tenants.
The Smart Way to do Quality Assurance & Customer Services
Simplaq helps consumers get the most out of their shopping experience with directions, parking, updates on discounts, and special offers through push notifications.
Simplaq Helps Your to Collaborate With your Tenants Easily
Improve operational efficiency, increase sales, optimize marketing and proactively manage all your stores from one location.
Facility Management
Manage and maintain the shopping center's facilities to ensure a safe and comfortable environment.
Learn More
Event Management
Plan and execute successful events within the mall for increased foot traffic and customer engagement.
Learn More
Omnichannel Marketing
Connect with customers through multiple channels for a seamless shopping experience.
Learn More
Floorplan & Navigation
Provide a user-friendly map for customers to easily navigate the mall.
Learn MoreWayfinding & Beacons
Enhance navigation with location-based technology to guide customers to desired destinations.
Learn More
Digital Signage System
Display engaging content and advertisements to attract and inform customers.
Learn MoreRunning a centre rather than a single store? See what shopping mall management software has to cover across leasing, marketing and daily operations.
If broadcast emails and WhatsApp groups are the current process, compare that with structured tenant communication.
Marketing teams that need repeat visits rather than one-off campaigns usually evaluate a loyalty platform built for shopping centres.
Centres with screens in several zones usually move from per-screen playlists to running the whole screen network from one place.
Real Results from Real Properties
Aupark Hradec Králové – Mobile App & Digital Ecosystem
How Aupark Hradec Králové replaced its legacy mobile application with a fully integrated digital ecosystem—combining a loyalty program, push notifications, web synchronization, digital signage, and upcoming navigation and parking services.
Insights for Property Managers
Operational best practices for mall management teams
Mall Wayfinding Software: A Complete Guide & Selection Checklist for Modern Shopping Centers
March 9, 2025
Mall Marketing Calendar: The Ultimate Guide to Seasonality, Events, and Campaigns for Shopping Centers
March 9, 2025
10 Fatal Mistakes in the Digitalization of Shopping Centers
December 23, 2024
AI as a Strategic Tool for Shopping Center Marketing
January 10, 2025
Shopping Mall Marketing: The New Era for Centre Teams
December 10, 2024
The Power of Personalized Coupons in Malls
December 5, 2024
Explore Our Knowledge Base
Everything you need to understand property digitalization
Frequently Asked Questions
Quick answers to common questions about Simplaq
How long does implementation take?
Do you integrate with existing systems?
What kind of support do you provide?
Pavel Urban
Head of Retail, CBRE Czech Republic
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CBRE
Provided invaluable expertise and support to our digital marketing technology projects
I don't actually see Simplaq as a supplier, but as a progressive and accommodating partner with whom we can flexibly implement and process marketing-digital solutions. I also highly appreciate the innovative and open approach, thanks to which we can cooperate with each other, develop other effective tools, or even brainstorm freely.