Shopping Malls - Simplaq

Shopping Mall Digitalization Platform

Simplaq will transform your mall into omnichannel hub. Know your customers better, do your marketing smarter and manage the all Mall digital channels.

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Reebok store

Helpful results

Benefits For The Mall

Increase Customer Retention

The Simplaq is helping consumers get the most out of their shopping experience with directions, parking, updates on discounts, special offers, upcoming events that the app users can avail through push notifications.

More Effective Communication

A mobile app is the most efficient way of staying in touch with your customers. Once a customer downloaded the app, you can communicate with your app users.

Easier Mall Management

All info about a shopping mall in the palm of your hand, accessible from a phone app: parking information, navigation around the mall, ongoing offers, promotions and events calendar, loyalty program, tenant management and integration with social

Our Features

Tenants Management

Create account for each tenant so you can communicate with them directly through the app. Tenants can edit their store profile and keep all their info up to date. What is more, they can publish their news and special offers via the app.

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Directory of Tenants

Large shopping malls often have a complex directory of stores and services, causing confusion for customers. However, our shopping mall navigation system can accurately locate users’ positions indoors, making it easier for customers to find their desired locations.

Useful Info

Simplaq can help you establish a directory of all tenants, including shops, businesses, and restaurants, categorized by name and type. Our directory provides essential information such as location, opening hours, phone numbers, and website links to brand or company sites.

Our Features

Events Planning

With Simplaq, mall management can effectively plan and organize events, such as concerts, exhibitions, and promotions. This feature also allows for communication of these events to customers through various digital channels.

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News

Consumers can add their favorite retail stores to a list of favorites and receive exclusive offers and deals from those specific stores. This feature was designed to create a sense of community among consumers who share similar interests in brands, products, and services.

Events

With Simplaq, customers will never miss out on offers or events held in your shopping mall. By creating a news post, customers will receive immediate notifications through the app and social media, ensuring that they are always up-to-date with the latest promotions and events.

Our Features

Loyalty System

Simplaq enables the mall to offer a variety of rewards to customers in exchange for points: such as products, services, free parking, free amenities, gift cards, or other benefits.

Give points

Simplaq allows customers to earn points each time they visit the mall by simply checking in through GPS location. This feature encourages customers to visit the mall more frequently and earn rewards while doing so.

Reward loyalty

Reward loyalty is a powerful business strategy that forges lasting customer relationships by offering exclusive benefits in exchange for accrued points. This approach showcases gratitude and drives ongoing engagement for loyal, long-term customers.

Gift Vouchers

Simplaq’s gift voucher creation feature boosts customer engagement with product vouchers or in-app bonus points. This tool serves various roles, from event promotions and data collection for marketing, to enhancing engagement between malls, tenants, and customers.

Our Features

White-Label Solutions

Simplaq enables the mall to offer a variety of rewards to customers in exchange for points: such as products, services, free parking, free amenities, gift cards, or other benefits.

White-Label Website

Simplaq develops and operates a modern and functional website for malls, allowing visitors to browse the directory of stores, access parking information, navigate the mall, view ongoing offers, participate in loyalty programs, and keep up with promotions and events.

White-Label Mobile Application

Simplaq specializes in creating and managing state-of-the-art mobile applications for malls, offering visitors a seamless experience. Through the app, users can explore the mall directory, access parking details, find their way around the premises, discover current promotions, join loyalty programs, and stay updated on exciting events.

Succesful Shopping mall

Key is repeating things customers 😍 LOVE and eliminating those they 😡 HATE

Poor portfolio of products

Waiting in queues for too longs

Missing out on interesting offers and deals

Getting no benefits

Not able to find a certain product or store

Taking too long to find a parking spot

Poor or missing instore navigation

Receiving unpersonalized offers

Not feeling appreciated

Unclean or broken amenities

Not able to find parking payment machine

Annoying environments

Good mix of tenants

Interesting offers

Saving money on products

Feeling appreciated

Get served quickly

Finding parking spot easily

Getting to store easily

Being entertained

Competitions and lotteries

Being informed about relevant offers

Dashboard

Simplaq offers malls a detailed analysis of their customers and their actions, enabling personalized product suggestions and targeted notifications that align with each individual’s preferences. By leveraging access to past purchase records, malls can deliver a customized and unique shopping experience to every customer.

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Our Solutions

Extention Modules

Loyalty System

Customers can easily upload a photo of their receipt and get loyalty points for transaction instantly. In case of warranty claim customer can simply show the digital copy of the receipt within the app to the seller.

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Maps & Navigation

No longer will smartphone users need to wander around looking for static maps or information booths.

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Tenants Portal

All requests are registered and are assigned to the´right person based on their type. You can use the system to discuss the latest issues with your tenants. Create posts and your tenants will be able to reply to them.

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Parking Managment

We integrate the existing parking system with Simplaq. Once parking spaces are digitized, drivers can see what spaces are free or pay for parking from the mobile app.

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Our Referals

Simplaq is trusted by
professionals from top companies

Pavel Urban

Head of Retail, CBRE Czech republic

Provided invaluable expertise and support to our digital marketing technology projects

I don’t actually see Simplaq as a supplier, but as a progressive and accommodating partner with whom we can flexibly implement and process marketing-digital solutions. I also highly appreciate the innovative and open approach, thanks to which we can cooperate with each other, develop other effective tools, or even brainstorm freely.

Let’s get started on something great

Discover how our shopping centre management and retail analytics software can transform your business and drive revenue

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